Ultrafabrics brings its Color Lab to life at Clerkenwell Design Week (23 – 25 May 2023)
Design Fields, Stand DF51
March 20, 2023
MARCH, 2023 –ULTRAFABRICS, the world’s leading producer of high-quality performance fabrics, returns to Clerkenwell Design Week to exhibit at Design Fields (Stand DF51), between 23 – 25 May 2023.
This US-based textiles specialist is set to bring its Color Lab to life as part of Clerkenwell Design Week. Its most recent Colour of the Year collaboration with PANTONE (pictured above and in renders below), which demonstrates how the smart use of colour can impact any interiors space, brings colour to life through custom palettes and refreshes of the Uf Select Montage and flagship Brisa collections. Visitors to the stand will be invited to interact with colour through an art gallery experience.
For almost 25 years, Ultrafabrics has set the standard on premium, high-performance materials by uniting craftsmanship, state-of-the-art technology, and sustainably focused innovation to create intelligent fabrics designed to do more. Its unique fabrics – crafted exclusively with the manufacturer’s hand-picked and trusted mill partners – offer incomparable comfort, superior performance and haptic quality that is unrivalled on the market.
Uf Select Montage
With a subtly distressed surface reminiscent of a collage, Montage has a rich, weathered texture. The impressive palette will expand by 26 colours including timely neutrals, warm red tones, nature-inspired shades, and an exclusive PANTONE Colour of the Year1-inspired hue, Vivid Punch; a shade that is designed to inspire and transform all interior spaces with strength, experimentation and uninhibited self-expression.
1Pantone 18-750 Viva Magenta
Launching in the UK at Clerkenwell Design Week, the 26 new hues of Montage not only complement Uf Select’s existing colour foundation but also look to what’s ahead in colour.
Brisa
Brisa is the world’s first breathable performance fabric engineered with Ultrafabrics’ proprietary ventilation system. Designed for high comfort and high functionality, Brisa is suitable for all interior design projects, from upholstery to panelling, both vertical and horizontal.
Made for the senses, Brisa features a softly textured aesthetic and is available in a diverse range of shades, touching all corners of the colour wheel. The collection now includesrecycled polyester and responsibly sourced rayon in the backcloth, incorporating 8.3 recycled plastic bottles per yard. This transition supports Ultrafabrics overall goal to include at least 50% recycled and/or renewable resources across its portfolio by 2030. At Clerkenwell Design Week, Ultrafabrics will introduce selected new colours to the current Brisa collection – more details to follow.
Nicole Meier, Director of Branding at Ultrafabrics, comments, “We’re delighted to be part of Clerkenwell Design Week again this May – one of the key design events in our global calendar.”
“We could not be more excited to bring our latest partnership with PANTONE – along with our refreshed colour palettes – to this event. PANTONE trusted us to explore how its Colour of the Year works in the built environment – which is not only about envisioning our fabrics in spaces but also about a chorus of materials that reference the depth and breadth of how the Colour of the Year is used, combined with a design vision for the future.”
“We look forward to being at the festival again and showing the fruits of our labours to our customers.”
Render images: jformento | Styling: Olly Mason
Ultrafabrics is at Stand DF51, Design Fields, Spa Fields, Northampton Road, London EC1R 0DF. Clerkenwell Design Week runs between 23 – 25 May 2023.
Press registration: clerkenwelldesignweek.com/prGeneral visitor registration: clerkenwelldesignweek-2023.reg.buzz/splash
ENDS
ABOUT ULTRAFABRICS
Ultrafabrics is a range of premium, animal-free materials that are reshaping the world of performance fabrics. Crafted in its Japanese mill using the proprietary production process, Takumi (meaning artisan) Technology, the company’s passion is the creation of unrivalled sensorial experiences. Ultrafabrics’ continuous investment in innovation, research and development has resulted in a range of polyurethanes suitable for both indoor and outdoor use. The brand’s growing client list of luxury brands spans many industries, from residential and contract furniture, to upholstery for cars, yachts, airlines and private jets.
ABOUT PANTONE COLOUR OF THE YEAR
The Pantone Colour of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone’s colour experts at the Pantone Colour Institute comb the world looking for new colour influences. This can include the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions. Influences may also stem from new technologies, materials, textures, and effects that impact colour, relevant social media platforms and even up
coming sporting events that capture worldwide attention. For 24 years, Pantone Colour of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design. For more information and to see past selections for Pantone Colour of the Year, please visit:
www.pantone.com/articles/technical/what-is-colour-of-the-year
ABOUT PANTONE
Pantone provides the universal language of colour that enables colour-critical decisions through every stage of the workflow for brands and manufacturers. More than 10 million designers and producers around the world rely on Pantone products and services to help define, communicate and control colour from inspiration to realization—leveraging advanced X-Rite technology to achieve colour consistency across various materials and finishes for graphics, fashion and product design. Pantone Standards feature digital and physical colour specification and workflow tools. The Pantone Colour Institute™ provides customised colour standards, brand identity and product colour consulting as well as trend forecasting inclusive of Pantone Colour of the Year, Fashion Runway Colour Trend Reports, colour psychology and more. Pantone B2B Licensing incorporates the Pantone Colour System into different products and services, enabling licensees to communicate and reproduce certified Pantone values and improve efficiencies for their users. Pantone Lifestyle brings colour and design together across apparel, home, and accessories. Learn more at www.pantone.com and connect with Pantone on Instagram, Facebook, LinkedIn.
For further press information or high-resolution images:
UK/Europe: Christine Samuelian, Friends & Co: +44 (0) 7808 721 308, christine@friendsandco.co.uk
North America: Michelle Auer, Friends & Co: + 1 416 550-4047, michelle@friendsandco.co.uk